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The Police Podcast

The Police Podcast brings together police officers, the agencies they represent and the communities they serve. We discuss current events, social media, best practices when dealing with the police and the lives our officers live. When we aren't talking with officers, we talk to business leaders in industries that can have positive impacts on helping agencies and officers do better jobs. Experts from communications, finance, equipment and training bring their real world knowledge to help inform and educate our nation's protectors.
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Apr 20, 2018

Katie Nelson is the Social Media & Public Relations Coordinator of the City of Mountain View Police Department. 

The Mountain View Police Department is a leader in the social media space for law enforcement using a scientific approach to how they execute their digital communications. 

Combining pop culture, analytical insights and listening to their audience has made them tuned into how to most effectively share their public safety messaging.

You can find Mountain View Police on most social media platforms where they provide individualized messaging that fits both the platform and the audience for a deep ability to be effective. 

Katie is always willing to share her expertise and experience. 

https://www.linkedin.com/in/katienelson210/

Here are a few of the Mountain View Police social channels. 

https://www.facebook.com/mountainviewpolicedepartment/

https://twitter.com/MountainViewPD

https://www.instagram.com/mountainviewpd/

Also in this episode, I open by sharing the Smart Squad App that has been created by Faction Four System Inc.

This platform and its technology adaptation for police is a game changer for any police department that is looking to manage resources more effectively with increased efficiency. 

The Lethbridge Police Department is one of the agencies using the Smart Squad App and you can see how they are using it and what their officers think about it in this video that was produced by the LPS. 

https://youtu.be/PZO-dD2VFdI

To learn more about the Smart Squad App and how it can help your agency, visit their website here:

http://smartsquadapp.com/

They can also be found on social media:

https://www.facebook.com/smartsquadapp/

https://twitter.com/SmartSquadApp

https://www.facebook.com/LethbridgePoliceService

You can find the Lethbridge Police via their website and naturally social media:

https://www.lethbridgepolice.ca

https://twitter.com/lethpolice

Huge and special thanks to the "OKAYestCop" who pointed out the video and the Smart Squad App to me.

https://twitter.com/okayestcop

Note - Me talking about the Smart Squad App is not a paid endorsement... just me sharing a really great resource. 

Apr 6, 2018

Chase Daniels is the Assistant Executive Director of the Pasco County Sheriff's Office working under the leadership of Sheriff Chris Nocco. 

Chase's portfolio includes communications, social media and legislative affairs...and a few 'other things." 

You may recognize the Pasco County Sheriff's Office for their work with the #9PMRoutine and the #LivePD broadcasts, but what you might not recognize is the excellent social media strategy that has positioned the Pasco County Sheriff's Office to be one of the best social media programs representing law enforcement. 

Chase is quick to point out that while he plays a part in it, the greatness of the social media presence begins with Sheriff Nocco and spans to include a team of dedicated personnel that believes in being transparent, open and connected to their community. 

You can connect with the Pasco County Sheriff's Office here:
Website - https://pascosheriff.com/
Twitter - https://twitter.com/pascosheriff
Facebook - https://www.facebook.com/pascosheriff
YouTube - https://www.youtube.com/user/pascosheriff

How would like to get your hands on one of the #9PMRoutine T-Shirts? Just visit http://www.pascosheriffcharities.org/store/ to support the Pasco County Sheriff's Charity and grab a great T. 

9PM Routine T Shirt 

Apr 3, 2018

Today I'm joined by my good friend, Chief Billy Grogan of the Dunwoody Police Department in Georgia.

Chief Grogan is talking leadership and how he is giving back to the future leaders of law enforcement with his new venture, "Top Cop Leadership".

Chief Grogan shares what it takes in the current day of policing what it takes to be a top cop and how he can help you get there with his view from a man that has risen to the top level of policing serving not only as a chief but every rank needed to get there including his time as the President of the Georgia Association of Chiefs of Police. 

You can find more information about Top Cop Leadership at 
http://billyjgrogan.com/ and on social at

Facebook: https://www.facebook.com/TopCopLeadership/

Twitter: https://twitter.com/TopCopLeader

 

In other notes:
Ep 93 recap - To donate to Casie Shimanski's fundraising effort for children's cancer research via the St. Baldrick's Foundation go to:
https://www.stbaldricks.org/participants/getmarriedgobald

Ep 96 recap - To get Melissa's book, "Crisis Ready", you can click this link to purchase at Amazon:

CRISIS READY

Mar 19, 2018

Keynote speaker, crisis communications strategist and soon to be best selling author Melissa Agnes talks about how to become Crisis Ready so that the issues you face don't become a crisis.

Get her new book, CRISIS READY by clicking here.

As a strategic advisor and keynote speaker, Melissa Agnes has worked with NATO, Ministries of Foreign Affairs and Defense, financial firms, technology companies, healthcare organizations, cities and municipalities, law enforcement agencies, global non-profits, and many others, helping them understand risk and build invincible brands that can withstand even the most devastating of events. In 2015, she gave a TEDx talk in Los Angeles where she discussed the secret to successful crisis management in the 21st century.

Agnes is the editor of the Crisis Ready Blog, a contributor to Forbes, and a go-to source for the press, with recent coverage including the Wall Street JournalVIBE MagazineUSA Today, and many others.

As a university guest lecturer, Agnes teaches crisis management in university courses around the world, including at NYU and McGill.

You can follow Melissa on most social media @Melissa_Agnes

Learn more about Melissa through her website, 
https://melissaagnes.com/

Mar 5, 2018

Neil Dewson-Smyth is a police officer in the UK who has been in uniform operations for 26 years. In the first 7 years he covered all aspects of day to day policing. He then progressed to traffic operations for 7 years as a class 1 advanced driver dealing with all road traffic accidents and numerous fatal road traffic accident investigations. 

On transfer to Cheshire he spent 12 months in the custody investigation team before promotion to Sgt, then spent 7 years as custody sergeant with compliance to PACE 1984 and the Safer Detention and Handling of Persons in Custody (SDHP) guidelines. Detainee risk assessment specialist and understanding of high risk medical issues relevant to custody. Intoximeter EC/IR specialist and trainer.

He is now a Force Incident Sgt in the force control room. His role requires oversight of the whole force, overseeing all emergency and priority incidents and matching resources to demand while maintaining officer safety and public confidence.

He is also the Social media advisor and engagement lead to Cheshire Constabulary but also nationally and internationally with other forces and police agencies. Helping officers, leaders and staff; remove barriers to effective use, maximize their potential to reach out to and build relationships with their communities digitally through varied media applications and platforms. 

Neil has a strong passion for the dangers of distracted driving with particular emphasis on the use of mobile phones.

He is the creator of the internationally recognized #DontStreamAndDrive campaign and continually campaigning to raise awareness of the dangers.

Neil was the International “Connected Cops” Social Media Leadership Award winner 2016 and was shortlisted as Best Tweeting Sgt in 2017 UK Police Twitter Awards.

You can find Neil online under the ID @SgtTCS.

Mar 1, 2018

In this episode of The Police Podcast, Tamrin Olden and Mike Bires from The Law Enforcement dot Social Podcast joined in for a special  crossover episode. 

The three of us discussed what we see happening in the area of law enforcement and public safety social media use giving our own predictions / keys to success for 2018.

Tamrin and Mike's five predictions of success for the coming year are:

  1. Study your analytics
  2. Focus on personal engagement
  3. Create organic engagement
  4. Invest in your presence
  5. Create professional content

 

My five predictions for creating your best success possibilities in 2018 are...

  1. Strategic Use of Social Media 
  2. Personal Engagement and ROI
  3. Live Video- periscope, Facebook live, Instagram live. 
  4. Invest in technology. Tools, technology, training, and resources.
  5. Professional Content

What was fascinating about doing this show is we didn't share what our ideas were prior to hitting record... we took turns sharing our thoughts only to see that we had lots of overlap and complimentary points. 

I'm thankful to Mike and Tamrin for doing most of the heavy lifting on these show notes.

  • ​Facebook announced how the algorithm would be stifling to getting your posts circulated. 
  • Facebook is going to take priority away from pages and give it back to people who contribute to Facebook engagement. 
  • This Facebook strategy won't be entirely possible because they have a fiduciary responsibility to make money for their stakeholders. 
  • Pages on Facebook are going to have to rely on their engagement with their audience and followers. 
  • Pages are not going anywhere, but your profile will be critical. 
  • Pages and profiles will only see gain success by having fun while portraying your message with fantastic engagement. 
  • Agencies need to invest in technology and not rely on their officers to use personal equipment. 
  • You have to have professional quality images, graphics, and videos. 
  • The excuse of, "I'll just use what I have" is no longer a valid outlook if you want to succeed in the social media world. 
  • People want to see authenticity in your posts. 
  • You want to create content that is going to make people "stop the scroll." 
  • When going live focus on providing content that helps the department gain the interest of its followers and get the focus off of you. 
  • FAQ's, utility videos, how to's, and behind the scene live videos are what are going to grab the attention of your audience. 
  • If you are getting a frequently asked question, go to a live outlet and answer it in depth. 
  • Production videos are useful to post too, but the engagement from live videos with your viewers is where you're going to get the most feedback. 
  • The polished behind the podium is not relatable, and people are going to keep scrolling. 
  • Have organic engagement where you are not fishing for viewers. 
  • Two-way conversations with your residence are essential. 
  • Listen to your audience with question and answer sessions. What they want to learn about are the topics that should have precedence. 
  • Offline customer service can increase your online customer service and engagement. Invest in both. 
  • Don't let your obsession with online social currency take away from interpersonal interaction. 
  • Set the tone for your fans. 
  • Return on investment and social return on investment. If an agency isn't measuring what they are getting back, there is no need for pointless posts. 
  • The tool of social media needs is a serious factor in reaching out to the community and making the connection with the people. 
  • Study the ROI and see what happens. Look at the analytics and become familiar with what type of content people like. 
  • Stay on top of your app updates, solicit expertise, study analytics, read articles and take seminars to stay informed on how social media is changing and how to properly utilize it. 
  • Adjust the content and style of posts. What worked last week, may not work next month. 
  • Tim had to learn to be critical of silly posts and had a realization that the unprofessional content he was seeing from officers, wasn't 'humanizing the badge,' but making a mockery of it. 
  • Be aware of spikes in your followers. Check the analytics of who your audience is to determine whether or not they are quality followers in your community. 
  • Public perception needs consideration. 
  • When posting a dance, challenge or fun video; make sure that there is a purpose and a message conveyed. 
  • Take the time to write down your goals, objectives, and putting a strategy to the purpose and the use. 
  • Communicate to your community and internal audience. Explain your strategy, why you're doing it, how you're going to execute it and work with purpose and intent. 
  • Explore how you're going to reach specific groups and your local community.
  • Make sure you are communicating a positive image. Not only for the police department but the city and the workers. Portray that you care about the town and are going to make it safe and fun for people to live, work and play in. 
  • Be transparent. 
  • Social media and PIO work can put your agency in a positive light and change the reputation of the department. 
  • Socia media is a multi-faceted outlet. 
  • You must implement all of these factors to reach a successful platform. 


Be sure and follow the gang from The Law Enforcement dot Social Podcast... on Instagram and Facebook @lawenforcement.social and their personal accounts, @isocialcop, @idigitalcop, and @tamrinolden.
 

 

Feb 26, 2018

Anthony Rodriguez is the Social Media Manager for the Palm Beach County Sheriff's Office in south Florida.

Anthony tells the story about their social media platforms being taken over by an 8 year old girl that had been dead for 30 years and how this girl brought her cold case back to life. 

This is a chilling and powerful use of social media in a case that was specifically chosen that had all the right ingredients to make it a viable case to profile.

Here is a Storify that chronicles the take over and case of Christy Lina. 
https://storify.com/TimBurrows1266/justice4luna

Plus Anthony shares his marketing strategy to get over 600 new followers on the PBSO's Facebook Page in just a few hours, 100% organically. 

You can find the PBSO at:
https://twitter.com/PBCountySheriff
https://www.facebook.com/palmbeachcountysheriff
https://www.instagram.com/pbcountysheriff
https://www.youtube.com/user/PBCountySheriff

Website:
http://www.pbso.org/

 

Feb 22, 2018

Casie (pronounced KC) Shimanski and I met a couple of years at an event in Florida and have stayed in touch online since.

We've crossed paths in Florida many times missing each other by a few hours here and there or realizing after, "Hey, you were there?"

In December last year we actually came face to face at Social Fresh that was held at Full Sail University.

Casie is part of the Cisco Systems family working with the team dedicated to telling Cisco’s employees story through social media, specifically, Instagram, Twitter and 

.

Casie comes from a family of police and has first responder blood also having ties to the fire department as well. Like anyone with that kind of bloodline, you know giving and caring are two traits that come naturally to her.

Her Dad was with the Port Authority PD for NY/NJ for 21 years. 

He worked the '93 WTC Bombing & lost many friends in 9/11 as well.  He has been a "founding" member of Team Live Out Loud (dedicated to Casie’s sister, Kellie's Memory).

He’s gone bald for St. Baldricks’s many times and this year will be an extra special year as Casie is going bald for St. Baldrick’s as well…. And this is a great story.

Casie is getting married on March 22, 2018 and just two days later she is shaving her head for St. Baldrick’s! Now that’s commitment to a cause and you’ll understand that more when you listen to Casie tell the story how here involvement on a personal level came to be.

The St. Baldrick’s Foundation doesn't just look to help any cancer...it is targeting child cancer. Kids that get cancer aren't contracting lifestyle cancer...they are just getting a raw deal on life and could use research dollars and money to help fund treatments specific to their unique needs. 

Every day 43 children will be diagnosed with cancer and 1 in 5 will not win the battle.

Please consider donating to Casie. Her direct link for her fundraising efforts is: https://www.stbaldricks.org/participants/getmarriedgobald

This is a great video on Children's Cancer and the hardcore mission of St Baldrick's http://youtu.be/oBMd_CKEyIY

Please reach out to Casie and say, “Hi” and wish her the best for her upcoming wedding and her efforts to help out the fight against childhood cancer. 

Tweet or Instagram Casie at @TheNameIsCasie.

Twitter
Instagram

Oh and in case you missed it... OPEN YOUR WALLET AND GIVE GENEROUSLY OR AT LEAST SHARE THIS EPISODE
Give here:
https://www.stbaldricks.org/participants/getmarriedgobald

Jun 14, 2017

This is a long episode coming in at 2 hours.

A couple of highlights...


41 minutes
I gave a list of successful black people: police officers, politicians, business, entertainers. According to Desmond, not one is successful based on merit, skills or abilities. 

62 minutes
The School Resource Officer Program

 

One of my favorite quotes of all time is from Benjamin Franklin…. “Love your enemies for they will tell you your faults.” 

Prior to Franklin saying that, Antisthenes said, Pay attention to your enemies for they are the first to discover your mistakes.

And I’m sure he got that from Socrates who said every man needs a faithful friend and a butter enemy. One to advise and the other to make him look about him.

Today’s guest to many in the policing environment in Canada and certainly Toronto is viewed as the enemy. Challenging the norms, shaking up the status quo and forcing police and government to look at how things are done. 

Many will question his motives and many more will refuse to listen to him at all but you can’t ignore what he has done.

In 2015 he penned an incredibly passionate article that allowed readers an insight into the perspective of a man that has been treated differently his whole life because of the colour of his skin.

He can be credited with not just changing how the Toronto Police conducted street checks or ‘carding’, but how the he got the Province of Ontario to change the practice for all police officers.

Was it a system that needed to be fixed?

Yes… did anyone expect the results that happened? Probably not.

But then when you don’t listen to your critics, and worse, you don’t raise a strong voice to offset what is being said… then you’ll lose every time.

The new target of the man…the Toronto Police Service School Resource Officer program.

The program that has proven to be incredibly valuable to all youth. But as you hear Demond Cole talk, you’ll soon notice that he has no interest in the positive outcomes and the positive influences that police officers play. He focuses on nothing but the negative… just a few negatives, which are almost completely anecdotal.

He easily asserts that he can’t be questioned because these are his experiences but disregards the experiences of others.

Desmond represents his views through his lens and believes anyone that has success didn’t create their own path using merit and hard work, the likes of Oprah, Lincoln Alexander, Mark Saunders, Peter Sloly, Keith Forde or even President Obama… the got to their positions by other means.

I learned some things from listening to Desmond speak. I made notes of things I want to research further. He gave me food for thought a couple of times… but he refused to see any other point.

I shared knowledge from a perspective he doesn’t know. My perspective as a police officer, coming from a single parent home, lower socioeconomic background and yet, he had no interest in hearing the ‘other side.’

We agreed that this is a much bigger problem than he or I, the police or the SRO program. It’s a historical problem of underfunding, a lack of resources and a lack of commitment to fix problems.

You will notice, that while some people change, adapt and evolve with the times, learn from their mistakes and become better… others refuse to do so and therefore will continue to be bitter and combative about any possible better future.

Jun 12, 2017

Everyone in the Orlando area remembers vividly the events that happened in the early morning hours of June 12th, 2016.

At 2:02 am, The Pulse Nightclub Shooting began and over the next couple of days the reality of one of the worst shootings in the history of the United States took place.

But, for the Orlando Police Department Public Relations Office, June 10th and 11th were very busy days that prepared them for what was about to take the worlds attention.

Wanda Miglio and Michelle hold down those responsibilities in a truly team approach to keeping the public informed through the Orlando Police Social Media channels and the main-stream media.

The end of Operation Safe Streets took place on June 10th, the culmination of a month long project to help make Orlando safer removing crime guns and offenders from the streets.

Later that night, the murder of Christina Grimmie, an up and coming YouTube star who was performing at the Plaza Live Theater, took place. Due to her rising fame and recent success on The Voice the national media ascended on Orlando to cover the story.

June 11th, the team made sure that the information about Christina Grimmie went out throughout the day.

Add into the mix a couple of full SWAT callouts, they department and the PIOs were kept busy.

And then… The Pulse Shooting took place.

Wanda and Michelle quickly went into action determining the priorities that had to be identified to effectively do their job.

Listen as they share the events from their perspective. 

You can follow OPD on social media:
Twitter.com/OrlandoPolice
Facebook.com/orlandopolicedepartment
YouTube.com/opdpio
Orlando Police Online: http://www.cityoforlando.net/police/

Radio Traffic Audio Complied from City Of Orlando

http://www.cityoforlando.net/cityclerk/pulse-tragedy-public-records/

Jun 27, 2016

MC - AKA Jason Hoschouer was the very first guest I ever had on The Police Podcast...

I knew at some point I would have him back on. We've kept in contact since that first episode and I've been an avid listener to his podcast, The Crossover Show that he co-hosts with Justin Bieber.

MC has been online talking about his duties since 2008 and letting the world know, "If got stopped, you deserved it." He talks about some of the current events that we've been seeing around North America, finances, quality of life and what he thinks are the most important things in life.

Last time MC was on the show he talked about his interest in financial matters after going through debt struggles and finding his way out through training he received from Dave Ramsey.

Well, MC is now taken this to the next level developing the, "Motorcop Mindset" which is a system to help people improve their lives.

MC has always been an author focusing on blog writing, but now he has just published a new book on focusing on budgeting for the first responders, "Badges And Budgets - Personal Finances From A Law Enforcement Perspective".  

Here is the link to his book on Amazon. 

I bought MC's book and it is filled with actionable content and financially sound advice. If all you do is implement what MC talks about in this book, you'll be better of than you are right now...take it to the next level and...well, let's not get ahead of ourselves.

BIG NEWS FOR OUR LISTENERS OF THE POLICE PODCAST...

Jason is offering a free webinar for you on Saturday July, 2nd at 1:00pm ET / 10:00am PT, in which he will walk you through The Motorcop Mindset and Budgets & Badges.

Here is the link that will take you the registration page. 

https://themotorcopmindset.webinarninja.co/my/wnwebinarlist/index?webinar_id=7361 

Follow MC:
Twitter https://twitter.com/motorcop1
Facebook https://www.facebook.com/motorcopblog
Blog www.motorcopblog.com
New Website - TheMotorCopMindset

MC is also a contributor to Uniform Stories. Check out his work there as well:
http://uniformstories.com/

Make sure you get on the list for his upcoming book to subscribing to his blog.

Thanks to MC for taking the time to join us on The Police Podcast!

I'd be honored it you would take the time to rate The Police Podcast and/or leave a review. It would help me be sure to focus on the content you want to hear.

Thanks

 Tim

Jun 17, 2016

Mike McCormack is the President of the Toronto Police Association, the largest of it's kind in Canada representing over 8,000 members both sworn and civilian.

Mike comes from a deep policing tradition and like he mentioned in the interview, his dad went up the management side to become Chief and Mike chose the other side to become president.

I'm not sure which title I would rather hold, Chief or president. What the two men have in common is an incredible duty of service to others and Mike has taken the police association in a direction that has increased awareness of the importance to tell the message of what it takes, "to protect those, who protect others."

During this episode, Mike talks about the Toronto Police Transformational Task Force*, public safety, "Carding" and offers advice to other associations.

I hope you enjoy this episode. 

You can contact / follow Mike and the TPA at:

The Toronto Police Association Website
Email
Twitter
Facebook

Note:

* When this episode was recorded, Mike had not seen the final report so any comments he made at the time were not based on the report itself. 

Jun 8, 2016

Two incredible power houses in their own fields joined forces to help parents writing the book, "Outsmarting Your Kids Online - A Safety Handbook For Overwhelmed Parents".

 

I read this book in about two days. I know some of you could do it in about three hours. It's an easy read but more importantly it's got immediately actionable things you can do to help protect your family.

Amber and Michael talk about the must do's, the need to do's and the should do's that can make an immediate difference in your awareness and knowledge of not only what is happening in your children's life, but what they are doing in their online environment. 

More importantly than that, you can recognize the hazards and dangers that might be knocking on their virtual door trying to get into their real world. 

Amber and Michael have shared their expertise in the cyber world with you in this book in a way that even the most tech challenged individual can get what they are talking about, relate it to your life and show you just how important the information is. 

Think you know everything there is to know? Think again. I've studied both Amber and Michael. I've listened to them teach, I've read their books, I've taken their courses and this book still taught me plenty. 

ABOUT MICHAEL AND AMBER...

Amber Mac(Arthur) started her career in San Francisco and Boston during the dot-com boom in the late 1990s. As a strategist for Razorfish and Director of Marketing for an e-procurement software company, she spent four years in the technology start-up trenches.

Amber left the start-up world to join Microsoft to build one of the first female-focused lifestyle portals. In 2006, with her brother, she started her own digital agency called Konnekt. The company’s first client was world-renowned business coach, Tony Robbins. Her company’s clients include Microsoft Xbox, Ford Motor Company, Tony Robbins, Canada Goose, Fast Company, PayPal, Canadian Blood Services, and many more leading organizations.

In 2010, she wrote the national bestselling business book Power Friending (Portfolio: New York).  Amber has keynoted more than 250 events around the world, in which she addresses the topic of business innovation and what it takes for companies to adapt and grow.

Michael Bazzell spent 18 years as a government computer crime investigator. During the majority of that time, he was assigned to the FBI’s Cyber Crimes Task Force where he focused on "Hackers" and various computer crime investigations.

As an active investigator for multiple organizations, he has been involved in numerous high-tech criminal investigations including online child solicitation, child abduction, kidnapping, cold-case homicide, terrorist threats, and high level computer intrusions. He has trained thousands of individuals in the use of his investigative techniques. 

Michael currently works and resides in Washington, D.C. He also serves as the technical advisor for the television hacker drama "Mr. Robot" on the USA network. His books "Open Source Intelligence Techniques" and "Hiding from the Internet" have been best sellers in both the United States and Europe. They are used by several government agencies as training manuals for intelligence gathering and securing personal information. 

 

You can find them online everywhere, but for simplicity sake, I'll share their websites and their Twitter links:

Amber 

Web
Twitter

 

Michael

Web
Twitter

 

BONUS: For you Mr. Robot fans, off air I got Michael to open up about Season Two...OMG!!! You will love it...well, at least I think you will. He wouldn't say a word other than he's excited about it and look for it JULY 13!!!

If you're not one of the first five to email for your free copy, then click this link to buy the book from Amazon.

Jun 3, 2016

Ben Gardner is probably better known as @TrooperBenKHP is one part of the Kansas Highway Patrol that has become infamous in law enforcement social media circles as, "The #TweetingTroopers".

Trooper Ben has been using Twitter as his primary tool for outreach to help educate, inform and entertain his community of followers talking traffic safety.

You can find him at crash scenes and community events, conferences and cruisers and you can always be sure that he will be talking about ways to stay out of jail, in your car and on the road safely.

While he is in uniform though, you won't find him in a donut shop but you will find him advising what the Chili Index for the day is. 

You can follow Ben on Twitter as he tweets for C Troop of the KHP.


May 23, 2016

"Connecting great people with great people to do great things."

I could leave the show notes right there to tell you everything you need to know about Brian Fanzo.

Brian has a deep, deep history with online activities, which began with cyber security in the Department of Defence. Brian has been on stages talking about the online world for many years but what he is currently in demand for is his thought leadership with building communities and audiences.

Brian is a social and digital strategist who works with many companies introducing them to the space and or making them better in it.

His motto is, "Think Like A Fan" which has led to a movement in personal branding and story telling based on delivering content to your audience that appeals to them because it speaks to them and it is what they want.

"Give people access to people, places or experiences that they can't get anywhere else", you build an awesome audience that gets to live through your world virtually. 

I love relating what brands do in the social space to what police can do to mirror their success and Brian breaks it right down to show how to that.

One of Brian's big points in this episode is being relatable with your audience and that is one of the great benefits of livestream. Authenticity is so vital.

Showing how awesome he is, Brian also "recorded" this episode. He actually live streamed it on his Periscope Channel while we were recording. Here's  a bit of technology for you...
Brian was in Virginia.
I was in Nevada.
I was recording via Skype.
Brian was broadcasting via Periscope.
His recording was published 13 days before mine. Hmmmm

You can watch the scope here: 
https://www.periscope.tv/iSocialFanz/1mnxePAERBEJX

I hope you take the time to go and learn more about Brian and follow him in the social space.

Website: 
http://www.isocialfanz.com/    http://www.brianfanzo.com/

Twitter
Facebook
Snapcode

May 16, 2016

Chris Lewis was the Commissioner of the Ontario Provincial Police before retiring in 2014 to start his consulting firm, Lighthouse Leadership Services.

Commissioner Lewis is also a special correspondent to Bell Media covering issues relating to policing. 

He was very candid in this interview discussing his feeling on Street Checks (Carding) and that when he was the boss, he had no problem telling his boss the Premiere Of Ontario (respectfully) exactly what he thought. 

Lewis’ leadership experience is wide and varied, including tenures as Deputy Commissioner of OPP Field Operations; Commander of the Investigations Bureau; the Information Technologies Bureau; and the Emergency Management Bureau; as well as the Director of the Criminal Intelligence Service Ontario at the then Ontario Ministry of Solicitor General. He was Regional Commander of the OPP’s East Region; served as Director of the Criminal Investigation Branch; and worked with the Royal Canadian Mounted Police to establish and lead the Cornwall Regional Task Force.

You can find him here:

Lighthouse Leadership Services

Twitter

Facebook

LinkedIn

May 9, 2016

He's best known online as Mike_TheCop on all things social, but he also has a second persona as one of the contributors to, "Humanizing The Badge."

Mike is a Metro Detroit area police officer who infuses his wicked sense of humor within the day to day happenings of a police officer. 

His antics on Vine, Instagram and Facebook are the stuff that legends are made of which has brought a global audience to the things he does in policing and offers a comedic, behind the scenes look at police life.

But, he has a serious side and that can be found at Humanizing The Badge, which is a website and blog dedicated that is described on their website as, "...a group of creatives seeking to participate in the growing voice of support for law enforcement officers around the world."

You can find Mike:

Twitter
Facebook
Vine
Instagram
SnapCode
Mike The Cop on Snapchat

Don't forget when you follow Mike, also take the time to visit Humanizing The Badge on their social channels as well.

Facebook
Twitter

Thanks Mike for taking part in the podcast. 

 

May 6, 2016

From The Oakland Police Department via Nixle

The Oakland Police Department would like to apologize for the recent press release addressing traffic safety enforcement during the Cinco de Mayo holiday. We acknowledge that the language in the message sent was completely insensitive to the cultural holiday. We have worked extensively to build trust with all our communities and value the amazing cultures that make up the heart of our City. We are taking appropriate steps to insure that this does not happen again. Our intentions were to raise awareness about drunk driving and notify the community of traffic safety during the important holiday. As for every holiday and celebration, we want to remind everyone to celebrate responsibly and safely.

"We acknowledge that the language in the message sent was completely insensitive to the cultural holiday."...HUH??? What in the world did the OPD say?????

“Cinco de Mayo has become synonymous with festive fiestas and salty margaritas,..."

Well that's true.

I don't understand why police leaders feel the need to apologize because someone gets offended over something that is not offensive. 

The statement, the press release, the stats.....everything was informational, not confrontational and didn't single out a class, culture or group. 

A group on Facebook were the ones offended. Literally saying that the police were targeting Latinos

What??? Oh come on. 

Yes, someone put their own words into the release and that's what the police apologized for. 

Then....I saw it. What led to the reversal and apology. A Facebook Group posted it and there were 14 comments and 51 reactions. Oh the horror!!! And not all the comments were against it!

Oakland City Councilman Noel Gallo says the police department’s warning about the dangers of drinking and driving during Cinco de Mayo twisted the holiday’s rich cultural history into a caricature.

No it didn't!!

Taco Bell has done that along with every other marketing company that is trying to gain market share on social media for the 5th of May.

Leaders lead. 

 

May 3, 2016

Officer Tommy Norman of the North Little Rock Arkansas Police Department is one of a kind! When I first began following Tommy, I believed that he must be a community relations officer or school resource officer. 

The guy is all over social media talking with the community, showing their good work, this guy interacts with everyone! 

I was surprised to learn that he is a front line patrol officer that answers radio calls, arrests bad people and does his calling with incredible respect and integrity. I also learned that it isn't just his style of policing, but an a philosophy that permeates the North Little Rock Police Department from Chief Mike Davis on down. 

Tommy was quick to point out that the North Little Rock Police Department truly wants to embrace their community and knows the value of building relationships and trust go a long way in building a better community for everyone! 

A couple of weeks ago Tommy went to Prom with a young lady, he delivers toys and clothes out of the back of his patrol car and always has time for a kind word.

If I had to pick three words to describe Tommy Norman from the short time I spent with him and from the digital footprint he has created they would be:

  1. Servant
  2. Humble
  3. Honorable

Follow Officer Norman of his social media channels:

Twitter
Instagram
Facebook
Snapchat - Scan the Snap Code below.

 

 

 

 

 

 

 

Follow the North Little Rock Arkansas Police:

Facebook

Special thanks to Sgt. Brian Dedrick, the Public Information Officer for setting this interview up. 

 

Apr 27, 2016

Yael Bartur is the Digital Strategist for the NYPD and you can bet that with 116 Twitter Accounts and a massive community she has her hands full but she takes it all in stride.

With a solid strategy and a plan for growth that includes proper training, monitoring and management of the department's social media accounts the task she has comes with a great potential for many agencies to follow. 

Yael chats about the wins, challenges and who she looks to for inspiration as she looks for new and innovative ways to promote the department and the men and women who serve and protect North America's biggest city.

Yael even teases about a test Facebook account that the department is using as the pioneer for growth on the world's biggest social network... and because you are reading this, you get to see it for yourself.

Like https://www.facebook.com/NYPD34pct/ and see how the community of Washington Heights is being served on Facebook by their police. 

Follow Yael on Twitter https://twitter.com/yaelbt

Apr 26, 2016

Nick Selby Talks Data...Big Data

What happens when you use data instead of anecdotes to study the information behind police shootings? You get facts and not rhetoric. You get a place to start a real conversation about situations that need a deeper look.It's amazing what Nick Selby and his team are doing with data research to get to the bottom of the real story. You can't argue with facts and physics and when those get backed up by data, you have a pretty solid foundation for understanding. 

You have to go look at the study that the team put together here:

Police Killings In Context

About Nick Selby

Chief Executive Officer and Co-Founder

StreetCred CEO and co-Founder Nick Selby was sworn as a police officer in 2010, and currently serves as an investigator at a police agency in the Dallas-Fort Worth area. His focus is on crimes that leverage the Internet, such as fraud, organized retail crime, identity theft and child exploitation.

He was an information security analyst and consultant for ten years, and has worked in physical security and intelligence consulting in various roles since 1993. He is co-author of Blackhatonomics: An Inside Look at the Economics of Cybercrime (Syngress, 2012) and technical editor of Investigating Internet Crimes (Syngress, 2013).

In 2005 he established the information security practice at industry analyst firm The 451 Group, where he conducted in-depth interviews with and consulted more than 1000 technology vendors, and a range of Fortune 1000 and government clients. In 2007 he was appointed 451’s VP of Research Operations. Since 2008 he has focused on law enforcement intelligence, while managing a boutique consultancy that provided cyber-incident response services to Fortune 250 companies.

He co-founded StreetCred Software, Inc., in 2012.

Nick has consulted hundreds of venture-backed startups on understanding their competitive landscape, on product development and feature enhancements, user interface and security. He has consulted US and European governments, more than 80 investment banks, more than 20 venture capital firms: on the investment side, to better understand the technology and landscape of the companies into which they invested, and on the operations side on securing their intellectual property and processes.

Apr 26, 2016

FAN BOY ALERT!!!

I love Larry Winget. I love everything about him from his down home country southern style, to his cowboy shirts and boots, his social media use and of course his common sense approach to pretty much everything life has to throw at us. 

Larry is very candid in his time with us and admits that he is a fan of police, not a fan of people who don't like police and does a favorite police officer...his son. 

Larry is a professional speaker, author and personal development expert who has written 6 New York Times and Wall Street Journal best selling books:

Your Kids Are Your Own Fault
People Are Idiots And I Can Prove It
It's Called Work For A Reason
You're Broke Because You Want To Be
Shut Up Stop Whining And Get A Life 

and my personal favorite....

GROW A PAIR.

You can find Larry on social media through his Facebook Page, YouTube Channel, Twitter and Instagram Accounts. 

Enjoy.

 

Apr 21, 2016

Yes police fans...you read / heard / saw it right. The Police Podcast is back for it's second season.

Now I know how Netflix feels every time it rolls out a new season of House Of Cards. The anticipation is incredible, the new season drops and in 15 hours, I've binge watched every amazing moment and then I am feeling left empty and lost again.

But, not to worry...I am not dropping an entire season on you at once and then walking away. Although there are 2 older recordings ready to go, 2 new recordings ready to go and 2 new interviews scheduled to record I still believe in offering relevant content, which is timely and appropriate.

Now this episode is more of a fun one to let you know that The Police Podcast is returning so no deep thoughts, or interviews...just some music, a couple of minutes of me talking and an invite for future guests and listeners.

I'm not even sure what I'm going to call this episode...

S2.Ep1?
Ep40?
PTP39?
Ep78?

Good grief...decisions, decisions.

 

Jul 23, 2015

This podcast is brought to by...

For something a little different...this podcast was origianlly recorded as a 'Scope on the Periscope platform, so you'll hear references to the audience and Periscope specific terms...let's see how this goes.

5 Tips To Help You Trick Facebook's Algorithm

Facebook, as a publicly traded company has a responsibility to earn money for it's investors, not to give you what you want...views.
A+B=C, if C then D. If D=T+L then, M.
I have no idea what that means but I know it's a very basic algorithm. A mathematical equation or formula. The language of computer program functionality.

Facebook uses algorithms to determine exactly how your experience will be using the platform based on a multitude of variables, all designed to accumulate data to provide to advertisers to make money to please investors....plain and simple.

"...you mean very little to Facebook..."
Most of us aren't paying Facebook for anything but we are happy to use their infrastructure to post our messages, thoughts, pictures, videos,...you know, content. For a page, this means you mean very little to Facebook unless you are 'paying to play'. But, fewer and fewer people are actually seeing that content, even if it is awesome.

How do you get around this algorithm problem and trick Facebook into pushing your content without paying?

You play within the rules of the algorithm for your own benefit. You understand how the algorithm works and you manipulate it. Here's how.

1) Pictures
Facebook loves pictures. Make pictures part of your content. Make the pictures good so that they get attention.

2) Videos
Facebook after allowing native video has seen a dramatic rise in video use and views. Post videos on a regular basis...even if they aren't yours but make sure they are videos people will view.

3) Interaction / Engagement
Make sure you reply to people who comment on your content. Like their comments (if appropriate) and reply, even if it's to just say "Thanks".

4) Share Great Content
If someone else has produced great content that is popular, share it with your audience AND make sure to include where the information came from.

5) Keep Eyes On Your Content
Think long, sticky content. Facebook is now rewarding content that keep eyes on it longer. With your picture, video, shared content, be willing to write "War and Peace". Write a long post that will keep eyes on your content. Just look at what Facebook had to say on one of their own recent blog posts about this:

"For example, you may scroll quickly through your News Feed and like a photo of your friend’s graduation, followed by sharing a funny post from your sister. You keep scrolling and happen upon a post your cousin shared detailing everything she did and saw on her recent trip. Her post even includes a photo.

You spend time reading her post and the interesting discussion about the best places to eat that had broken out in the comments on this post, but you don’t feel inclined to like or comment on it yourself. Based on the fact that you didn’t scroll straight past this post and it was on the screen for more time than other posts that were in your News Feed, we infer that it was something you found interesting and we may start to surface more posts like that higher up in your News Feed in the future."

Adding into the end of tips number five....if you have made it this far, you now see what it means to have a long, sticky post. Even if you don't "like" the post or comment or share it, Facebook will reward this page because your eyes stayed here a lot longer so Facebook knows, there was something to it.

Jul 17, 2015

Today's podcast is brought to you by:

Need? Do you really need to follow the police on social media? Very simply put, yes you do. You need to follow your local city police, county police and state police.

Some of you may be thinking that, “Tim, I already abide by the laws, I’m a good citizen, why do I need to follow the police? ” Well that’s a great question and the best answer I have is because you are exactly who they need to follow them. That’s right, the police need you to follow them.

Your name is John or Jane. You’re married in your mid thirties. You have 2 children, commute everyday to work in an office, enjoy dinner with your family playing with your kids after eating and on the weekends you do your shopping, get your kids to their activities, catch up with friends and don’t give a second thought to your personal safety.

You are the perfect follower for the police. You see, you make up the vast majority of the tax base of any given community. You rarely require the services of your police and chances are the only contact you have had with them is though a traffic stop or because of that ‘stupid thing you did as a teenager’.

The police need you because you are their secret weapon. You want to know that when you are at work your home is protected. You want to know that you will be safe travelling to and from your office and that while you are there you won’t become the victim of a crime. You want to know that there won’t be any bad people trying to talk to our children in real life or online.

You want to know that the police are there for you, but you never want to need them. Your police department also wants life to be exactly like that. But because of life isn’t just that “Mayberry” you need to follow your police on social media.

The police are holders of vast information and they want to share that information with you because they know something else about you. You will share that information with your friends and family because it will make them safer and protect them from the same things that you are protected from.

The police will share crime prevention information. Things that most of us take for granted like why the bushes in front of our windows should be the kinds with thorns on them or what that little mirror on the bank machine is actually for.

Some police officers will try to inspire young children with creativity and showing them there is more to life than they sometimes see or take them on a camping trip to get them out of the concrete walls that are sometimes their only existence.

They will let you know about crashes and traffic disruptions to ease your commute and the local weather so you know how to dress for the day. The police will warn you about the bad guys and girls that could cause you harm and the ways they will do it, like when you aren’t paying attention on the subway and you find yourself the victim of a smart phone theft.

A great police department on social media will tell you that there are three things needed for a crime to occur:

§  A victim

§  An opportunity

§  A criminal

They will show you how to insulate yourself from becoming a victim and how to remove yourself from the opportunity equation and how to avoid the criminal.

When active crime is happening, you know you can turn to your police for the facts and the information that is credible because they don’t work in speculation or innuendo. Your police aren’t on a timeline for keeping viewers on their channel so they don’t start massive fishing expeditions for the next great rumour.

Is there a criminal in your midst or a new type of crime that is looking for fresh victims? Your police will be providing that information to help make you safer.

Here is one of the best reasons that you should be following your police. They actually want to talk to you! They want to know what concerns you. They want to know what areas of your town you won’t go to after dark. They want to know what you believe they could do better to serve your community. Reach out and say “Hello” to your police department and there is a really good chance they will say hello back.

Need a laugh? There are police departments that specialize in adding humor to the social stream because they know the world can be a pretty depressing place some days and everyone could use a little laugh from time to time and they like to show their lighter side…

To give you the best reason to follow your local police, I have to go back 185 years to the birth of modern policing and the man who put in place the rules that still exist today. Sir Robert Peel is the father of modern policing and in 1829 he developed the Peels Principals of Policing.

One of those principles, the seventh, states, “… the police are the public and that the public are the police…” In other words, we all need to be there for each other. The police are members of the public and while they will come to our aid, we must also come to theirs and also to one another. If following, liking, retweeting, subscribing and sharing their information is the best we can do then we should all do it.

Ever think what your town would be like without crime? Imagine a place where tax dollars can be directed at social programs, school lunch and breakfast programs, senior care programs because as a community you insulated yourself so well against crime and made such a strong stance against criminals that the purpose of the police was just to maintain order and give advice as opposed to chasing the bad people around and burdening the courts! Sure, that’s a bit of a pipe-dream, but where would we be today if the dreamers of yesterday didn’t succeed.

Search the name of your police department, go to their website and look for their social icons so that you can help your city, your community and yes, even yourself be a little safer, more aware, educated and sometimes even entertained.

If your police aren’t everything I’ve described, let me know. I’ll reach out to them for you.

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